Gen Cleary is the perfect example of the new generation of girl power in the show business industry. With years of personal experience in dance performance, choreography, staging, artistic direction and production, Gen Cleary has been leading her own company, Belluscious Productions for more than 12 years. In total, she has been in showbiz for more than 27 years working with worldwide stars and live shows. From classic Showgirls productions to Electronic Dance Music style shows, Gen Cleary has been working with the greatest artist throughout her career. Gen’s passion and dedication for live entertainment has made her a Jack of all trades, from writing and conceptualizing, to casting, to choreographing and directing full shows from scratch. She is now renown for her multitude of skills, her team-working ethic and her artistic eye when it comes to directing performers/shows. Gen always has an overview of the full production that she becomes involved with making sure that the symbiosis of the different performance elements such as lighting, multimedia and live performance become one and is to the highest standard possible.

For 15 years, she was mentored and performed with prestigious worldwide dance connoisseurs such as Fred Kelly (brother of Gene Kelly), Savion Glover, Gregory Hines, and Debby Allen, both as a dancer and a choreographer. She quickly became an expert in the “old” musical style show productions. After touring and working as a dancer/ choreographer across North America, she established Belluscious Productions in 2003 and has since won countless awards. Her mission with Belluscious was and still is today to create live shows featuring the best female performers worldwide, within the best staged creations possible. As a female performer, Gen felt a lack of creativity when it got to presenting women on stage whether it was due to a lack of challenge and originality in the choreographies or to the style of costumes that was sometimes very cliches instead of being theatrical and fashion forward. She also felt there was a need to try to create more opportunities for women to showcase their talent on stage. Her main inspiration came from watching the great movies and musical classics from the 1920’s to 1950’s, where the elegance of women featured. A media once compared her unique style to Bubsy Burkeley (Kingfish Magazine-New Orleans). With that in mind, she started creating numerous productions showcasing the originality of her vision and her company in events staged from the US West Coast to Brazil, for clients including Cirque du Soleil, Mercedes Benz, Chanel, International Film Festival, and Ford. Named “one of Montreal’s most innovative young women in the country” by Canada’s Clin D’Oeil Magazine, Gen’s show La Revue (presented at the Fleur de Lys Cabaret Theatre on Bourbon Street, in New Orleans) has been favorably reviewed by the American media (the 50th Anniversary Edition of Playboy Magazine proclaimed the show was “the hottest thing to hit Bourbon street since Tabasco sauce!”) Celebrities such as Dustin Hoffman and John Cusack quoted that it was one of the best shows they had seen in a long time.

Only a few weeks after opening her company that she was offered a chance to be part of a movement that would change her life forever. Benson and Hedges and their aggressive new campaign were to start producing in Canada the top European dis and wanted each show to be exclusive and theatrical. For more than 3 years, Gen and her company, Belluscious, created shows that toured across Canada, featuring artists such as David Guetta, Bob Sinclar, Paul Van Dyke, Deep Dish and many more. Gen was very attentive to making sure each DJ would have their own shows that would follow their brand and style, so that everything that was presented throughout the evening was thought out and planned out according to their set/music. This was the revolution- it was not about gogo dancers on boxes anymore. It was about choreographed strong female performers that could present a show that people could have paid only to watch without even having a star DJ playing. It was then that Paul Oakenfold and N9NE Group in Las Vegas offered Gen the opportunity to create the first full time theatrical style DJ residency called Perfecto, that was also Paul’s record label. Perfecto was a hit and forever changed the Nightclub scene in Las Vegas and was awarded by the Bar and Nightclub Awards as Best Residency. Ever since, Gen has also been pursuing a focus on mixing theatrical performances/themes with main events, tours and residencies featuring celebrities or renowned DJ’s such as: Calvin Harris, Hardwell, Tiesto, Steve Aoki, Afrojack, Kaskade, David Guetta, Roger Sanchez, Kaskade, Eric Morillo, Dirty South, Dada Life, LMFAO, Crystal Method, etc.

Her vision consists of branding the performers according to the style of music the artist plays and to the artist’s branding. Magazines across North America acclaimed Gen’s innovative way of working in the nightlife industry. Her capacity of combining multimedia with live performances has been making her an expert in a field. Gen and her company Belluscious were offered the prestigious position of creative/artistic director and show producer/choreographer/director for world acclaimed Hakkasan at the MGM in Las Vegas since it opened. The venue was awarded in 2014 as the number one nightclub in the world. She also has been with The Cosmopolitan Hotel since their opening, and was the Artistic Director/Show Producer for Marquee in Las Vegas for 3 years. Ever since, she has been working with the top performers from the industry that have reached out to either her expertise with the EDM show experiences or for her art director/choreographer style: from Stevie Wonder to Rhianna, Fergie to Lil Wayne, Beyonce and Jay-Z, Tommy Lee, Psy and many more. Most recently, in January 2015, Vegas Rated Magazine honored Gen as “One of the 16 Most Influential Women in Nightlife Industry ” in Las Vegas.